Power Best Marketing

Archive for March, 2010

In your opinion, what is your take on Market Research being done in the technology around GREEN and sustainability?

How would you deploy this survey?

Seeing as my answer is from my climate controlled living room, on my electric PC, it would be wrong for me to complain about global warming caused by the increased use of fossil fuel to power my heat and living room. Flying certain people to the poles of the earth to "report" on global warming is 1,000,000 times more of a waste of our resources and hypocritical. The best way to save our planet is to leave the buffoons at the poles, and make sure Al Gore is there with them! Stupid is as stupid does!

I have a master’s degree in international business from UK and currently live in california. Also I have taken a course in market research online. I want to know what skills are required to get into this field as I am a fresher. I specially wnat to know what mathematical skills I need to work in for quantitative analysis in this field. How is the job market for this field? What is SAS SPSS and how do I get some training in it? Basically I need some help to get started in just the right way and get job offers and do well in it. I know zilch about this.

I was once a Market Researcher myself specializing in accounts involving quantitative research projects for both local and multinational companies. In market research, one should have a vast knowledge of social sciences, the different business industries, research techniques, and should know how to make use of the internet. Market research is also project management. Aside from the skills, one should have initiative, coordination skills, multi-tasking capabilities and knows how to be a part of a team.

Basic mathematical skills are not really required. But the knowledge on the basics of Statistics is a must. There are a lot of statistical softwares available at the disposal of a researcher. It is more reliable than doing the analysis manually but the knowledge of Statistics would greatly help in the interpretation of the data. Knowing your data, how it skews and all that would also help you to design better systems in conducting your study. This is so because there are times that you have to decide what statistical tools to use and how you would conduct your surveys.

SAS and SPSS are two different statistical softwares that are commonly used by researchers. Quantitative analysis is made easy with these softwares because upon the input of the data, the software itself could automatically generate reports both descriptive and inferential depending on what statistical test you want to apply data. Tutorials are also included in the software as well as found online (http://home.ubalt.edu/ntsbarsh/stat-data/SPSSSAS.htm). It is very user friendly and it is made more easier if you already have a background in Statistics.

There is certainly a lot of opportunities in the market research industry. In the US, according to the Department of Labor Bureau of Labor Statistics there were 22,000 jobs for the said industry. By 2014, it is expected that the employment of market and survey researchers would grow faster than average for all occupations.

All in all, I think it is not only the preparation of the knowledge and the skills that would fit you in market research. Because with your having a Master’s Degree as well as the skills you acquired through the years would really prove invaluable. But it is your commitment and passion for research that would really drive you to succeed in this industry. ***

i want to start marketing on commission basis for generic product in tripura, (agartala) with good company. please give any address or advice.

dollar store

A service marketing process differs from the traditional Product Marketing process in that the nature of services is very different from that of products. Services are intangible, meaning they cannot be held or examined prior to use, they are inseparable, meaning the service cannot be separated from the service provider, and they cannot be "made in advance" of demand. Thus, marketers not only want to stimulate demand for services, but they may want to influence when services are consumed. If the service provider cannot meet the needs of their customers because they are simply to busy to do so, that means a loss of revenue that can never again be captured. Services are more dependent on brand reputation than products are because they are totally dependent on the service provider, though, as they say in finance, "past performance is not necessarily indicative of future results."

Who are the better companies for Search Engine Marketing?

Has anyone heard of reachlocal.com or dexknows.com

I am looking to advertise my veterinary clinic online, any suggestions or websites that can help me out?

We already have a website http://www.bluecrossah.com

Thanks!!

After an initial search query for "animal hospital las vegas" at google.com, it appears that your website is ranked no. 11 out of 564,000 search results. And taking it a step further, a review of your metatags has brought up some deficiencies which can be eliminated and thus will raise your Page Rank. Here is a review of your SEO metags:

1. Current: <title>Blue Cross Animal Hospital, Las Vegas NV, 89117</title>

Improvement: It should be expanded to include more generic entries such as "dog, cat, veterinarian, etc." and the State should be spelled out and the zip code removed – so that it looks like: <title>Blue Cross Animal Hospital, dog, cat, veterinary, dvm, Las Vegas Nevada</title>

2. Current: <meta name="description" content="We are an AAHA Las Vegas animal hospital providing Las Vegas veterinarian services since 1973.">

Improvement – cut to the chase, describe exactly what services you are offering: <meta name="description" content="We provide neutering, spaying, housing, [describe services].">

3. Current: <meta name="keywords" content="las vegas animal hospital, las vegas veterinarian, veterinary services, vet, dog, cat, las vegas,dvm">

Improvement: Remove spamdexed/duplicate entries and add more services – so that it looks like: <meta name="keywords" content="las vegas animal hospital, veterinarian, veterinary services, dog, cat, dvm, neutering, shots, rabies, spaying, housing, grooming, etc.">

Hopefully you can incorporate the suggested improvements which will result in elevation of your website from a Google Page Rank of 11 to possibly a Page Rank of 4-5.

Good luck!

Hello,

I want to know latest technology and methods of Search Engine Marketing. There are many methods to promote website in major search engines such as Article Submission, Press Release, Directory Submission, Social Bookmark and similar to it. If any one have good ideas or discovery for Internet Marketing so, help me.

Try social media such as facebook and twitter. It helps your site to gain quality and relevant traffic for your site. And the best thing is you can gain traffic that are not reciprocated, bought or solicited. Some of the social media sites rank well in the search engine so, it also help you build your reputation on the internet market place.

Please recommend me an Email Marketing reputable service or company, that offers the automated messages in spanish.
Thanks!

hmmmm

Hi, can you tell me which online email marketing software is best in service and price as well. My budget is low. Please suggest a good software from where free SMTP service and online sending and scheduling option will available, so that I do not need to keep on my computer.

Thanks in advance

Here are my Top Three Email Marketing Services:

1. http://www.marketingemail.biz/blast4traffic.html
2. http://www.marketingemail.biz/webtrafficmarketing.html
3. http://www.marketingemail.biz/safemailservices.html

What are the necessary stuff needed before I can get into the Internet Marketing business? How do I decide what to market? Is affiliation profitable?

Please see the link that I have provided.

Enjoy…..

Hello…how to start a freelance work regarding Internet Marketing? is there any site?

Hey Jasmi,

You could easily start an account on freelance sites like Elance and start finding work right away.

Another way is to go onto Internet marketing forums where they usually have some kind of "marketplace" where people are looking to hire you for your services.

That should get you up and running real quick.